Marketing Support
As business owners we all know that effective marketing and networking are essential in driving our businesses forward. However, it can be extremely difficult to actively market and network while delivering on your day to day commitments.
If you:
- Feel like you’re taking a scattergun approach to your marketing
- Need those new business cards or brochures but haven't had the time to get them created
- Are worried that you've not updated your website or got active with social media
- Don’t have the time to identify the right networking events and when you do attend don't follow up on the connections you do make (think of all those lost business opportunities!)
- Have no idea how your clients and prospects perceive you
Then I can help.
Typically I do this by:
- Identifying the best networking events for you to attend, scheduling them in your diary and providing you with all the relevant information you need in advance - eg. location, timing and key attendees to connect with
- Ensuring that all the contacts you make are logged and followed up on an ongoing basis - how else can you be sure that meeting with the perfect client or JV partner will take place?
- Coaching you on your ‘elevator pitch’ and other presentations. (In fact, I'll even go networking on your behalf if you’d like me to.)
- Helping you carry out effective 'client audits', be that via online tools such as SurveyMonkey or via telephone or face to face interviews
I can also use our Associates/Specialist Partners or work with your existing suppliers to:
- Give you the confidence that you have the right look and feel for your branding and that you are keeping your message consistent both online and offline
- Produce exciting cards, fliers and other marketing collateral to circulate at meetings with the aim of driving traffic back to your website
- Create or update your website so it is informative, easily navigated, content rich and suitably optimised
- Create squeeze pages which means you capture the data from all those new website visitors and communicate with them going forward
- Co-ordinate a 'warm' calling campaign using an expert telemarketer should you decide your networking and online marketing campaign is not enough
Take action!
So to stop feeling guilty that you're not meeting new contacts and worrying about what new work will be there for you once the busy period is over, email me TODAY to schedule your no-obligation marketing and networking review. As you'll see from the comments below, you've nothing to lose and a great deal to gain!
What my clients say
'Chaos to Calm has been my saviour many a time...First setting up my whole client database and spoon feeding me and being patient with humour. Second, I have to say, they are the only people that acknowledge you immediately or within a couple of minutes by phone or text, so incredibly reliable. Thirdly, if they have to recommend somebody it's always someone with their same work ethos. Fourth, they are really nice...bonus!' - Lupe Castro, Ethical Fashion Consultant (www.lupecastro.com)
'I recently contracted Chaos-to-Calm to participate in a major client research project for a large, global fund manager. One of Stephanie’s team made calls to nearly 200 key clients with whom the fund manager had relationships. The VA effectively and professionally arranged appointments for KSA’s consultants (one of whom was Stephanie herself) to hold a face-to-face or telephone discussion to discuss service standards. Stephanie proved to be an able interviewer for this research project. She had a sufficiently sophisticated knowledge of the fund manager industry to undertake discussions to the extremely high standard that KSA’s clients expect. Her notes were well written and demonstrated her ability to probe for more information from the client where it was expected. She arrived for interviews in a timely fashion and wrote up notes promptly. She respected client confidentiality and dealt with one particularly unhappy client both professionally and courteously. I will certainly consider using Stephanie again in this capacity in the future, and I recommend her to you without reservation’ – Karen Shackleton, KSA (www.ksa.uk.net )


